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Anthony Moceri
VP, CREATIVE DIRECTOR
SKETCH WRITER
SELF-ACCLAIMED HORSE WHISPERER
Minute Maid
Today’s parents face constant pressure to get it right, with social feeds and comment sections turning parenting into a competition no one feels like they’re winning. So we took the conversation offline and went to the only opinions that count: their kids. Delivering handwritten letters straight from the heart, we gave parents proof that they’re doing better than they think.







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